LA Times Daily Dish: Langer’s 65th Anniversary

Betty Hallock of the Los Angeles Times’ Daily Dish blog is helping us promote our 65th Anniversary Event, coming up this June 15-16, 2012, at 7th and Alvarado, during which we will be giving away a FREE #19 Hot Pastrami Sandwich to all our customers who dine in with us during those two days!

Albert and Jean Langer opened Langer’s Delicatessen at Alvarado and 7th Streets back in June 1947, a bastion of pastrami sandwiches located a patty melt’s throw from MacArthur Park. Many say Langer’s pastrami sandwich is the best in the West, and some say it is the best in America, or even the world. Now you can get a Langer’s pastrami sandwich for free.

To celebrate 65 years of pastrami awesomeness, Langer’s will be serving free No. 19 sandwiches next Friday and Saturday. You know the No. 19, right? Hand-cut hot pastrami, cole slaw, Russian dressing and Swiss cheese on warm, double-baked rye bread. The thing about Langer’s pastrami is that, though it’s not cured or smoked in-house, it is steamed for up to three hours until it’s uber-tender and therefore has to be hand-cut.

“I can’t machine-cut it,” the late Al Langer once told The Times. “I steam it so tender it’d fall apart. This way, you get pastrami that’s thicker and juicier …. You know, good pastrami requires effort.”

We love seeing quotes from our founder, Al Langer! Click here to read the complete piece at the Daily Dish blog at LATimes.com. Thank you, Betty!