LAWeekly: Langer’s Serving Free Pastrami for 65th Anniversary

Garrett Snyder of the LA Weekly has a terrific piece up discussing our 65th Anniversary Event, coming up this Friday and Saturday, June 15-16, 2012, at 7th and Alvarado.

It’s pretty much a forgone conclusion that the ultra-thick pastrami at Langer’s Delicatessen is the best in the city, and depending on whom you ask, one of the best in the country to boot. Sides of beef brisket are smoked, cured, steamed for hours, then sliced by hand — a step which owner Norm Langer insists is crucial — yielding a meat peppery and smoky enough to bring a man to tears.

So what could be better than digging into the famous #19 sandwich, made with hot pastrami, cole slaw, Russian dressing, and Swiss cheese on warm, double-baked rye bread? How about enjoying it for free.

To celebrate 65 years of total deli domination (Langer’s first opened in 1947) and four millions pounds of pastrami served, the Westlake institution will be serving free #19 sandwiches next Friday and Saturday. Langer’s is extending its hours beyond 4 p.m. just for the event too; from 8 a.m. to 9 p.m. on June 15 and 6:30 a.m. to 9 p.m. on June 16, each customer is eligible to receive one free sandwich. You must be seated at table, chair, or booth and must be waited on by a Langer’s server (no take-out or bum-rushing) during the event hours to take advantage of the deal.

Click here to read the complete article – Thank you, Garrett! – The Langers

KPCC: Why does LA love Langer’s Deli?

Jerry Gorin, host of Off-Ramp at 89.3 KPCC, visited us recently to get a jump on our 65th Anniversary Event, and ask patrons what they love about Langer’s Deli. The result is fantastic!:

“I’ve been coming here for about 2 years. We work in downtown and try to come down twice a week. We only come for the pastrami.”

“I’ve been coming here for 25 years. I think it’s a classic!”

“I live in London, and I specifically asked on this visit to have a reuben sandwich, so where’s the best place? And I was told this is the best pastrami.”

“I’ve been coming to Langer’s about twice a week for about 10 years. It’s the culture of Los Angeles!”

“Probably the best pastrami sandwich I’ve ever had.”

Click here to read the complete article over at KPCC’s site

– Thanks, Jerry! – The Langers

KCET: Langer’s Deli’s 65th Anniversary

Our friends at KCET have a news item up on their Food Events blog about our 65th Anniversary Event coming up this Friday and Saturday, June 15-16, 2012, at 7th and Alvarado in the City of Los Angeles.

Langer’s Delicatessen, a mainstay in the Westlake area of Los Angeles for the past 65 years, is celebrating its anniversary by offering free #19 pastrami sandwiches for everyone. (Two rules: No to-go orders, and only one sandwich per customer.)

Click here to read the complete article.